Words

Brian Groves has been a Writer and a Creative Director long enough to have seen Slack notifications evolve from helpful pings to psychological warfare. He’s built campaigns for national and global brands with messaging that connects. He’s also tackled more disease states and rare conditions than anyone who isn’t doom-scrolling WebMD at 2 AM.

 Whether leading brand planning sessions or guiding cross-functional teams, Brian inspires work that, well, actually works. He’s a strategist, storyteller, and one helluva creative problem-solver—equal parts architect, translator, and occasional firefighter. He’s built and led integrated campaigns, boosted audience engagement through digital-first strategies, and built strong client relationships by delivering big ideas with real results. Whether it’s balancing creativity with strategy or brainstorming the next big idea that’s going to get Midwest “Oncs” buzzing on social media, Bri’s here to help.
PW: Thanks2025

Art

Gerard Adderley has been an Art Director and Creative Director long enough to witness the death, rebirth, and ironic demise of too many design trends to count. He’s launched brands, led award-winning creative, and somehow made pharmaceutical marketing engaging—a challenge under PAAB and FDA. A master at turning tough briefs into compelling narratives, he thrives where creativity meets business objectives (and sometimes, budget reality).

Beyond sharp ideas, Gerard is a leader, mentor, strategist, and creative Swiss Army knife with a built-in nonsense filter. He’s won major accounts, reshaped brand identities, and guided teams with Jedi-like patience—minus the lightsaber. Whether it’s a brand refresh, a killer campaign, or translating marketing buzzwords into meaning, he brings strategic brilliance, relentless creativity, and just the right dose of skepticism. Simply put, he gives a damn.